Influencer Manager - Growth Marketing Team

Company: Dept
Location: San Diego
Posted on: February 1, 2025

Job Description:

WHY DEPT?We are pioneers at heart. What this means, is that we are always leaning forward, thinking of what we can create tomorrow that does not exist today. We were born digital and we are a new model of agency, with a deep skillset in tech and marketing. That's why we hire curious, self-driven, talented people who never stop innovating.Our culture is big enough to cope and small enough to care. Meaning, that with people across 20+ countries, we're big enough to provide you with the best tools, global opportunities, and benefits that help you thrive. While acting small by investing in you, your growth, your team, and giving you the autonomy to solve our clients' problems, no matter where you are in the world.This is remote role, however you must be located within 50 miles of San Diego, CA to be considered. Please note, that we do not currently offer relocation support of any kind at this time.ABOUT YOU:Working with the Creative Team, the Creator/Influencer Marketing Manager plays a pivotal role to develop, execute, and lead influencer marketing campaigns for our clients in partnership with creators. They know how to source, excite, and engage creators to produce authentic content that drives business goals; this requires a combination of strategic thinking, project management, talent acquisition, creativity, and a deep understanding of the creator marketing landscape.We are looking for a candidate with sharpened skills in casting and managing creators across digital platforms, like TikTok, YouTube, Instagram, Snapchat, and more. This role will be a mid-level position working within our broader creative, production, and project management teams to round out our offering for a large client engagement. This person is hands-on in projects, comfortable in client-facing settings, able to discuss and innovate casting strategies, and supporting with talent outreach, legal communications including contract negotiations, as well as final file delivery by external vendors and content creators.YOU'LL BE RESPONSIBLE FOR:Outreach and Talent sourcing

• Collaborating on creative brief creation for talent
• Briefing talent on specific projects and answering any questions
• Sourcing new, diverse and innovative creators
• Presenting casting recommendations based off data and creative strategy
• Managing initial outreach and ongoing communication
• Maintaining positive and communicative relationships
• Maintaining internal talent databases and trackers
• Establishing and maintaining relationships with key talent agencies and talent managersProject Management
  • Coordinating all final deliveries and managing timelines efficiently, in collaboration with the project management team
  • Distributing all necessary briefs
  • Client-facing communication
  • Organizing of legal and financial paperwork
  • Proofing provided content to ensure compliance with brand voice and guidelines
  • Ability to manage multiple projects across multiple brands at a given time (typical workload will be across 5 - 7 projects)Third Party Management
    • Developing and updating roster of preferred talent and partnerships
    • Distributing contracts and aiding with talent negotiations
    • Frequent communication with legal teams, acting as a mediator between legal and talent management
    • Developing and maintaining relationships with key talent agencies and representativesFinance Management
      • Track and manage budgets accordingly across projects, with oversight and counsel from senior management
      • Seeing through the invoicing processYOU'LL NEED TO HAVE:
        • 3+ years work experience in casting, influencer marketing or related social media field
        • Deep knowledge of all major social platforms (TikTok, Meta, YouTube, Pinterest, Twitter, Snapchat)
        • Solid understanding of tools such as CreatorIQ and Tagger
        • Experience working in a marketing, advertising, or talent agency setting
        • Experience working directly with clients and brands
        • Experience navigating creator partnerships
        • Extensive experience casting and vetting creators
        • Experience working in a social media based role
        • Familiarity with contracts or legal communication
        • Strong communication skills
        • Knowledge of the expanding creator landscape
        • Knowledge of creator and influencer performance benchmarks and metrics
        • Experience managing production elements of an influencer or creator campaign
        • Experience managing and coordinating projects in a fast-paced environment
        • Strong organizational skills with the ability to multitask, detail-oriented with attention to schedules and timelines, and maintenance of records and materials.
        • Experienced in owning and managing talent budgets and pricing strategiesADDITIONAL THINGS THAT WILL IMPRESS US:
          • 5-7 years of experience in marketing, advertising, or production
          • An analytical mindset familiar with performance metrics and the ability to adjust creative approaches based on data insights.
          • Proven Slack experience
          • Proficiency in Google Suite (Slides, Sheets, Docs)
          • Experience with Asana Software (not required but a plus)
          • Knowledge Harvest Software (not required but a plus)
          • You are entrepreneurial spirited and a self-starter; able to work both independently and in a team environmentWHAT DO WE OFFER?We are a collaborative, open-door, best-idea-wins environment that fosters personal and company growth and has fun doing it. Here is a snapshot of our benefits package:
            • Healthcare, Dental, and Vision coverage
            • 401k plan, plus matching
            • PTO
            • Paid Company Holidays
            • Parental LeaveThe anticipated salary range for this position is $67,600 - $90,000. Salary is based on a range of factors that include relevant experience, expertise, physical location, and organizational impact. This is based on a 40-hour workweek and leveling. Keep in mind, we're flexible.WE SUPPORT YOU BEING YOU:DEPT is an equal opportunity employer (EOE). We believe our work is its best when our people feel safe and free to be themselves. We're committed to an inclusive and barrier-free recruitment and selection process and workplace, regardless of anyone's lived experience, race, color, religion, sex, national origin, age, disability, and genetic information. So tell us about any accommodations you need. It's totally confidential and only used to make sure you feel fully supported at every step.DEPT participates in E-Verify, meaning your Form I-9 information will be sent to the federal government to confirm you are authorized to work in the U.S.We are a company passionate about . Our hope is that you can feel good about the contributions DEPT is making to the world and we always have an open door for your ideas in making the world a better place.DEPT is a pioneering technology and marketing services company that creates integrated end-to-end digital experiences for brands such as Google, KFC, Philips, Audi, Twitch, Patagonia, eBay and more. Its team of 2,500+ digital specialists across 30+ locations on 5 continents delivers pioneering work on a global scale with a boutique culture.DIVERSITY, EQUITY, & INCLUSIONAt DEPT, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives.Not sure you meet all qualifications? Apply, and let us decide! Research shows that women and members of underrepresented groups tend not to apply for jobs when they think they may not meet every requirement, when in fact they do. We believe in giving everyone a fair chance to shine.We also encourage you to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us.Want to know more about our dedication to diversity, equity, and inclusion? Check out our efforts .#LI-Remote
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Keywords: Dept, Norwalk , Influencer Manager - Growth Marketing Team, Advertising , San Diego, California