Senior Marketing Automation Specialist
Company: VirtualVocations
Location: San Diego
Posted on: February 1, 2025
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Job Description:
A company is looking for a Senior Marketing Automation
Specialist, B2B.
Key Responsibilities:
Manage, implement, and optimize marketing automation platforms
including Braze and Pardot
Build and maintain automated email campaigns and lead nurturing
workflows
Define, track, and report on key performance metrics for marketing
automation efforts
Required Qualifications:
Proven experience managing marketing automation platforms such as
Braze or Pardot
Familiarity with Salesforce, Outreach, and Drift
Strong understanding of lead nurturing and automated campaigns
Technical knowledge of HTML/CSS, Ampscript, and SQL
Ability to manage multiple projects and analyze campaign
effectiveness
Keywords: VirtualVocations, Norwalk , Senior Marketing Automation Specialist, Advertising , San Diego, California
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